Learn how to maximize visual merchandising with proven tips on fixturing, sight lines, vertical displays, and sensory cues that boost sales.

Holiday retail isn’t just décor and cheer: it’s strategy. Small details that feel optional in July become absolutely everything when your store is packed on December 15th. The holiday rush demands intentional design, thoughtful merchandising, and displays that keep shoppers inspired (and moving).

Keep customers coming back for more with these non-stop traffic-building, profit-producing, attention-grabbing, sales-generating, competition-miffing, customer-winning strategies every retailer should embrace.

The holidays come fast — faster than any of us are ready for — and the stores that win are the ones that prep early, stay consistent, and keep their sales floors fresh all season long. Even if Halloween décor is still coming down and Black Friday is staring you in the face, now is the moment to get your store holiday-ready.

Tough economy? Don’t freeze — get strategic. The retailers who thrive in challenging times aren’t the ones who hunker down and wait for the storm to pass. They’re the ones who stay curious, stay scrappy, and keep moving. They look closely at their operations, hunt for opportunity in the everyday, and find ways to grow without spending big. That’s the mindset that wins — and these 10 habits are the blueprint.

Is your sales floor outdated? Learn how retail makeovers, smart store design, and better merchandising can boost customer experience and sales.

Learn how shoppertainment and in-store events can boost traffic, build loyalty, and turn shopping into an experience customers love.

One unhappy customer can cost thousands. Discover how customer service recovery and advocacy protect your reputation and keep customers loyal.

Shoppers remember how they’re treated. Learn simple, no-cost customer service strategies—like greetings, responses, and engagement—that drive loyalty.

Customer service isn’t optional—it’s a sales driver. This post shares practical ways to improve communication, greet shoppers, set goals, and build stronger customer connections that keep people coming back.

Sales aren’t enough—you need shoppertainment. This post shows how to create retail events and promotions that attract new shoppers, delight loyal customers, and keep your store buzzing with energy and sales.

How often do you mystery shop your competition – in person, online and on social medias? Monthly, yearly? Never? Shopping your competition is an exercise that needs to happen at least once a quarter. Here’s what to do.

It's almost time for the time honored After Christmas Dance of the Returns. You know the drill: You smile as you unlock the front door of your store ready to greet the hordes of happy customers who will visit you today. Then reality hits you smack in the face when a cheesed off customer demands satisfaction.

How is your events calendar looking so far? More than ever, retailing in 2025 is all about the in-store experience. Shoppertainment is critical to that experience!

Color isn’t just decoration—it’s strategy. This article explains how color psychology impacts shopping behavior and shows you how to pick the right palette so your store feels inviting, keeps customers comfortable, and highlights your merchandise.

Advertising doesn’t have to drain your budget. This article shares Street Savvy™ strategies for making every dollar count—across print, radio, TV, direct mail, and even free publicity—so you get maximum exposure and measurable results.

Unhappy customers aren’t a threat—they’re a gift. This article explains why complaints matter, how to resolve them quickly, and how a strong service recovery plan can turn dissatisfied shoppers into loyal fans who spread positive word of mouth.

Visual merchandising is more than decoration—it’s strategy. From color and sightlines to signage and storytelling, this post shows how to design displays that capture attention, guide shoppers through your store, and increase sales.