Popular Presentations
GenerationSpeak! You Can’t Connect with Customers If You Don’t Know Who They Are!
You can’t connect with customers if you don’t know who they are. In GenerationSpeak!, retail consultant Georganne Bender introduces you to today’s five unique generations — from hyper-connected Gen Alpha to digitally active Baby Boomers. Each group shops, trusts, and builds relationships differently. You’ll discover what motivates them to buy, the platforms they prefer, and the strategies that resonate.
The Five Senses of Retail: How to Engage Customers for an Unforgettable Shopping Experience
Shopping isn’t just a transaction — it’s an experience. In The Five Senses of Retail, retail strategist Georganne Bender shows how sight, sound, smell, touch, and taste can work together to influence buying behavior and create lasting impressions.
How to Attract Shoppers to Your Brick-and-Mortar Store
In today’s crowded retail marketplace, blending in is easy — but it won’t win customers. In How to Attract Shoppers to Your Brick-and-Mortar Store, retail expert Georganne Bender reveals how to stand out by creating memorable customer experiences that competitors can’t duplicate.
Beyond the Sales Floor: How Savvy Retailers Build Strong Community Connections
Today’s shoppers care about more than just products — they want to support retailers who give back. In Beyond the Sales Floor, Georganne explores how businesses can strengthen community ties, boost brand reputation, and attract loyal customers by becoming true local partners.